Hey! I am Martin Seifert

What I do

Ever wanted to know what an analyst does? Well, I can tell you what I do in my daily work...
I follow one simple principle:

Perfection is achieved not when there is nothing more to add, but when there is nothing left to take away
(Antoine de Saint-Exupery)

Vizualization

Instead of setting up a dashboard to create a short wow effect my focus is on delivering a meaningful tool for every day's work

Connecting data and people

Data is valuable, but usually spread over systems. I'm creating access, aggregation and understanding

Analysis

Seeing data is good, understanding data is better, being able to take decissions is best, but sometimes needs a bit of mathematical magic

Coding tools

When the right tool for the job is just not around... yet!

Administrating systems

Once you have a platform delivering the insights you want, you don't want it to break down

Quality and security

Your data is always yours. And accurate

www.projuventute.ch
Since January 2022
Pro Juventute

Analytics + AI + CRM

  • 20% Talking to people about ideas and decisions (BA + PO + PM)
  • 20% Salesforce Admin (DevOps)
  • 10% All things ML/AI (predictive + discriminatory + generative)
  • 30% Integration (Data Engineering)
  • 20% Summing numbers (Data Analytics + Visualization)
  • 10% Always checking them twice (Data Quality + Observability)

      • 🤔

www.mobility.ch
December 2016 - December 2021
Mobility Cooperative

Data Analytics + Engineering

Car-Sharing: Business Analytics (customers, reservations & revenue), Frontend Analytics (web & app), Data Integration and Administration (data management, ELT & DBA), Team Lead and Self Service Guide

  • Product + Platform Owner Analytics & BI
  • Project Manager
  • Head of Data-Guild
www.unic.com
September 2015 - November 2016
Unic

Digital Analytics Consultant

Frontend Analysis and Data Visualization for customers around DACH

www.prosiebensat1digital.de
October 2011 - August 2015
aeria Games, member of ProSiebenSat.1 Digital

Business Intelligence Analyst

Online Games & Digital Marketing: Analysis and Visualization (customers, behavior, revenue & market), ETL Development

www.statistik.tu-berlin.de
October 2006 - September 2010
Department of Econometrics and Statistics, Berlin Institute of Technology

Teaching Assistant

Teaching classes and preparing exams

www.fu-berlin.de
October 2004 - January 2011
Free University of Berlin

Diplom-Volkswirt (Master of Economics)

Econometrics and Statistics

Get in touch

Send a message or find me online

Email

martin@seifert.link martin@seifert.link

Social

X Visualization of a Funnel-Cockpits, created in Tableau, based on Webtrends- and Google-Search-Data
X Analytics Roundtable in Zurich, 2016-04-20. © Christina Meyer: https://www.meetup.com/Analytics-Roundtable-Zurich/members/115830642/